Web Developer & Mobile Solutions @FirstBank

Marketing, web development
Lagos, Nigeria
October 28, 2024
Full Time
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Job Description

DUTIES & RESPONSIBILITIES

  • Collaborating with cross-functional teams to integrate digital solutions seamlessly across channels.
  • Responsible for managing all Apps / Mobile solutions / SEO activities such as deep linking, link building and keyword strategy to increase rankings of website/webpages on all major search networks. 
  • Technical support and training of the subsidiary focal persons in the Group on website related issues.
  • Develop webpages, landing pages, microsite, Apps etc. for digital marketing campaigns in line with defined brand guidelines
  • Coordinate VAPT remediations and ensure up to date tracking across touchpoints 
  • Responsible for value realization on all go-live projects and report promptly 
  • Handle Mobile / App / SEO requests to ensure they are adaptable and best practices are implemented 
  • Advise and implement necessary website security standards.
  • Develop reports for relevant stakeholders describing usage rates and engagement levels
  • Supervise and ensure resolution on all issues identified from crawling information tool and fix all broken links
  • Support live production of events on owned platforms of the Bank
  • Maintain and manage webmaster software and ensure all updates and renewals are done in a timely manner
  • Identify and recommend improvement opportunities for FirstBank’s website
  • Ensure relevant tools for optimizing sites are deployed are used, also ensure search engines show bank owned sites for selected queries. 
  • Manage internal and external link details to ensure a good amount of links are pointing to bank owned sites (backlinks) for listing on top of the search results.
  • Perform A/B test for landing pages, messaging and multiple user experiences
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

JOB REQUIREMENTS

Education

  • Graduate degree in Marketing, Social Sciences and/or Information Technology or related discipline
  • Digital Marketing certification will be an added advantage
  • Professional certifications in related field

Experience

  • 4 – 7 years’ experience in webmaster function
  • Experience in marketing communications with at least 2 years’ experience in digital marketing, brand advertising and/or consumer goods marketing. 
  • Experience in financial services, product management and investment banking/asset management will be an added advantage
  • Certification in related field is an added advantage such as Amazon Web Services (AWS), Certified Internet Webmaster (CIW), Java Script Specialist 
  • Work experience in a Digital Lab, FCMG, Telecommunication, IT industry will be an added advantage

Source: From Company Career Portal/Other Job Boards

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