Digital Marketing Lead @ Tezza Business Solutions Limited
Job Description
Jobs in Lagos, Nigeria.
Background
- Digitezz is a fast-growing digital agency that provides innovative marketing solutions to help businesses grow in today’s digital landscape.
- We specialize in services such as SEO, social media marketing, PPC, content marketing, email marketing, etc.
- We’re looking for a highly skilled Digital Marketing Lead to help drive our clients’ marketing strategies and improve overall performance.
Job Overview
- As the Digital Marketing Lead, you will be responsible for developing, implementing, and managing marketing campaigns that promote our clients’ products and services.
- You will play a major role in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers.
- This is a leadership role that requires experience in managing a team and delivering high-performance campaigns.
Key Responsibilities
- Develop, execute, and manage comprehensive digital marketing strategies to meet client objectives.
- Lead and manage the digital marketing team, including specialists in SEO, PPC, content, and social media.
- Oversee digital marketing campaigns across all channels including, but not limited to, Google Ads, Facebook Ads, Instagram, LinkedIn, and email marketing.
- Analyze campaign performance, track key performance metrics (KPI), and provide detailed reporting to clients.
- Identify new trends in digital marketing, evaluate new technologies, and ensure the agency stays ahead of the competition.
- Collaborate with other departments (such as design, web development, and sales) to create cohesive marketing strategies.
- Optimize content for the website and social networking channels.
- Manage budgets and forecast results for campaigns and the digital team.
- Build and maintain relationships with clients, ensuring that their marketing needs are being met.
Qualifications
- Bachelor’s Degree in Marketing, Business, or a related field.
- Proven 4 years of experience as a Digital Marketing Lead or a similar senior marketing role in a digital agency or marketing firm.
- Strong understanding of current online marketing concepts, strategy, and best practices.
- Expertise in SEO, SEM, PPC, social media, and email marketing.
- Proficiency in web analytics tools (e.g., Google Analytics, SEMrush) and marketing automation platforms.
- Excellent communication and leadership skills with the ability to motivate a team.
- Analytical mindset with a focus on data-driven results.
- Ability to multitask, manage multiple clients, and deliver under tight deadlines.
Preferred Qualifications:
- Experience in client-facing roles with excellent client management skills.
- Certification in Google Ads, Facebook Blueprint, or HubSpot is a plus.
Source: From Company Career Portal/Other Job Boards.
